Artemis Education Launches ‘The Artemis Promise’ with Two Dedicated Appointments and a Strategic Partnership in Tanzania. 

Artemis Education Launches ‘The Artemis Promise’ with Two Dedicated Appointments and a Strategic Partnership in Tanzania. 

Artemis Education today announced the official launch of The Artemis Promise, the purpose-driven impact platform designed to expand access to education and create measurable social impact worldwide. Marking a significant milestone in the group’s journey, Artemis has appointed its first dedicated Promise team members and launched its inaugural partnership programme in Arusha, Tanzania. 

The Academic Programme Manager and the Head of Experience will be based in Arusha, Tanzania.  The region was selected as the inaugural location for The Artemis Promise due to its dynamic young population, growing demand for high-quality education, and strong potential for long-term community impact.  

Through local partnerships and sustainable programme delivery, Artemis aims to support educational excellence while contributing positively to the communities it serves. 

To launch the programme, Artemis Education has entered into a strategic partnership with  

Kennedy House International School, a private Cambridge-Curriculum Primary School in Arusha. The school, led by their Founder Francie Charters, has welcomed the opportunity to partner with Artemis Education and extend their educational offering and outreach through the addition of these two new roles. 

Together, both Artemis and Kennedy House will deliver a wide array of educational programmes, both curricular and extra-curricular to teachers, Teaching Assistants and students to further support the learning and development of young people in the region. 

To lead the programme on the ground, Artemis Education is pleased to announce the appointments of James Pitts as Academic Programme Manager and Veronica (Ronnie) Pitts as Head of Student Experience. Together, they become the first dedicated employees of The Artemis Promise, representing a significant milestone in the evolution of the initiative from strategic vision to operational reality. 

“The launch of The Artemis Promise represents one of the most important moments for Artemis Education,” said Niall Brennan, Founder & CEO of Artemis Education. 

“Education has the power to transform lives, communities and futures. Through The Promise, we are creating a platform that allows us to deliver meaningful and measurable impact at scale. The appointment of James and Ronnie marks the moment this vision becomes reality. We are proud to begin this journey in Tanzania, alongside Kennedy House International School, whose values, ambition and commitment to young people closely align with our own. Together, we look forward to creating lasting opportunities for students, educators and communities.”  

About The Team 

James Pitts joins Artemis Education with more than 25 years of educational leadership experience across the United Kingdom, Tanzania, Zambia and China. Throughout his career, he has held senior leadership positions focused on academic excellence, school improvement, curriculum development and programme implementation. 

His excellent experience across East Africa offers existing intercultural awareness and a long-term commitment to widening access to high-quality education, which completely aligns with the goals and ambitions of The Artemis Promise. 

“I am honoured to join the founding team of The Artemis Promise at such an important stage in its development. For me, the real opportunity lies in working collaboratively with schools to identify where support can have the greatest impact, strengthen the quality of teaching and learning, and develop sustainable professional capacity. By listening first and building programmes around genuine local priorities, we have the opportunity to create measurable improvements that endure well beyond any individual project.” added James. 

Joining James as part of the founding team is his wife, Veronica (Ronnie) Pitts.  Ronnie joins Artemis Education as Head of Student Experience, bringing extensive international experience as an educator and senior leader across the United Kingdom, Zambia, China and Tanzania.  

An established Physical Education teacher and Director of Physical Education, Ronnie has led teams, developed high-quality physical education and enrichment provision, and created opportunities that support student participation, wellbeing, personal development and achievement. Her professional portfolio also includes significant experience in school culture, pastoral development, educational visits, events and wider co-curricular programmes. 

As Head of Student Experience, Ronnie will lead work focused on the wider development of young people beyond academic outcomes alone. Her remit will include student wellbeing, enrichment, participation, personal development and opportunities that build confidence, resilience, leadership and a strong sense of belonging. 

Working in partnership with Kennedy House and the wider community, Ronnie will help develop programmes that are inclusive, purposeful and responsive to the needs of young people. 

Commenting on her appointment, Ronnie said: 

“Student wellbeing, personal growth and belonging are fundamental elements of a successful education. The Artemis Promise gives us an exciting opportunity to create experiences that help young people flourish both inside and outside the classroom. I am particularly looking forward to developing opportunities that encourage participation, confidence, resilience and leadership, while ensuring that young people feel supported, valued and able to fulfil their potential.” 

About Kennedy House  

Established in 2009, Kennedy House International School is a respected Cambridge-accredited preparatory school near Arusha, Tanzania, known for nurturing confident, compassionate, and aspirational learners. The school provides an ideal setting for The Artemis Promise’s first educational impact programme and an opportunity for Artemis and Kennedy House to give back to the local community. 

The school’s vision is to prepare students for a rapidly changing world by developing broad skills and positive character traits – not just qualifications. Kennedy House cultivates respect, compassion, resilience, independence, cooperation, adaptability, confident communication, and a growth mindset that turns setbacks into opportunities. Working closely with local teachers and teaching assistants, the partnership will focus on strengthening classroom practice to create lasting benefits for students and the wider community. www.kennedyhouseschool.org  

Building Impact Together 

Niall continued; “The Promise is not an abstract concept or a short-term initiative. It is a long-term commitment to creating measurable, sustainable change through education. Ultimately, our success will be judged by the positive impact we leave behind.” 

“We are delighted to partner with Artemis Education on this exciting initiative,” said Francie Charters, Head of School at Kennedy House International School. 

“The Artemis Promise aligns with our values and commitment to every child’s chance to flourish. This partnership underscores our focus on investing in Tanzanian teachers and teaching assistants – working with them to enhance classroom practice and make a lasting, positive contribution to student learning, staff development, and the wider community.” 

About The Artemis Promise 

The Artemis Promise is Artemis Education’s global impact platform, established to create measurable and sustainable change through education. Shifting from a corporate social responsibility (CSR) model which offers one-off projects and limited long-term impact, The Promise offers a more integrated, impactful model offering measurable outcomes, long-term impact and scalability through a well-defined structure and purpose. 

The Promise seeks to build the foundation for long-lasting impact through 4 strategic pillars: 

The initiative seeks to expand educational opportunities, empower communities and equip the next generation to lead positive change. It is not a positioning or marketing exercise; it is a strategic shift for the organisation to remain relevant and competitive in the next era of global education; a bridge to purpose-driven education.  

Through a diversified funding architecture, innovative programmes, strategic partnerships and sustainable funding mechanisms, The Artemis Promise transforms purpose into action, ensuring long-term impact across the communities and regions in which Artemis Education operates. 

About Artemis Education 

Artemis Education is a growing international schools’ group with a clear mission: to expand access to outstanding, high-quality education. The group is dedicated to delivering exceptional, whole-child learning experiences that combine academic rigour with rich, dynamic extracurricular opportunities. 

At the heart of Artemis Education is a commitment to universal values, individual growth, and holistic development – empowering students to realise their full potential, build resilience, and become responsible global citizens. 

Its schools bring together exceptional educators, inspiring purpose-built environments, and innovative technology that enhances teaching and learning. Many Artemis campuses are designed and developed from the ground up, creating next-generation learning spaces tailored to the needs of modern students. 

Sustainability is central to both campus design and day-to-day operations, reflecting a long-term commitment to responsible growth. With an ambitious expansion strategy, Artemis Education continues to meet the rising demand for premium international education across Europe and the Middle East. http://www.artemis-education.com/   

For More Information Contact: 

Lauren Taylor 
Associate Director of Marketing, CX & Admissions 
Artemis Education 
Lauren.Taylor@artemis-education.com